PAUL & JOE spring summer 2008

Or the elegance of the voyage

PAUL & JOE bears the name of Sophie ALBOU two little boys.

In 1995 she launches a first line for Men that is the contrary to what men fashion proposed; young, fresh, retro, colored style.

The collection is a big hit, and her first customers push her to create a women collection, and it’s what she did one year later.

Since that time, in 10 years Paul & Joe did not cease evolving and represents more than thirty shops around the world, from Paris to London as well as Seoul and Jakarta.

PAUL & JOE spring summer 2008 PAUL & JOE spring summer 2008 PAUL & JOE spring summer 2008 PAUL & JOE spring summer 2008

The Paul & Joe’s woman is pretty like its creator, active, sparkling, she travels a lot, and is a nonconformist, and that is exactly what stands out from the spring-summer 2008 collection.

Clothing with floral patterns and ethnic cuts for the women (jackets Saharan, tunics) make us perceive a gentle voyage perfume and an original elegance.

PAUL & JOE spring summer 2008 PAUL & JOE spring summer 2008 PAUL & JOE spring summer 2008 PAUL & JOE spring summer 2008

The men also bear a very traveler style with scarves enrolled like turbans on the head, patterns on shirts and trousers and bags as accessories.

A very successful mixed collection, originality and class meet each other for a very fashion outing…

By Lucie H

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